RECPartnership opportunity

REC HOLDING GROUP · PARTNER PROPOSAL

A Saudi technology company for ERP and AI transformation

SAP, Odoo and custom AI / automation for Saudi businesses — launched from Jeddah through trusted relationships, delivered by proven enterprise leadership.

Company name

[To be agreed]

Ownership split

[To be agreed]

Investment amount

[To be agreed]

Prepared by Yusuf Baiomy · Founder, REC Holding Group

REC HOLDING GROUP · PARTNER PROPOSAL

A Saudi technology company for ERP and AI transformation

SAP, Odoo and custom AI / automation for Saudi businesses — launched from Jeddah through trusted relationships, delivered by proven enterprise leadership.

Company name

[To be agreed]

Ownership split

[To be agreed]

Investment amount

[To be agreed]

Prepared by Yusuf Baiomy · Founder, REC Holding Group

02 · Market

Saudi businesses need modern systems — and are being pushed to act

Market evidence

USD 417M → 1.6B

Saudi ERP software market, 2024 → 2033 (15.2% CAGR)

Grand View Research, Saudi ERP market (Oct 2025)

Market evidence

SAR 375K

Revenue threshold now pulled into ZATCA e-invoicing Phase 2 (Wave 24, by 30 Jun 2026)

ZATCA, e-invoicing Wave 24 (Sep 2025)

Market evidence

USD 9.3B

Saudi AI market estimate, 2025; services the largest component (36.9%)

Grand View Research, Saudi AI market (2026)

Market evidence

1.7M

Active commercial registrations; Makkah region 18% of new ones in Q2 2025

Monsha'at SME Monitor Q2 2025 via Zawya (Sep 2025)

Saudi team reviewing an ERP dashboard — Vision 2030: a digital-first Saudi workforce

Our assumption

Problems customers will pay to solve

Our reading of demand, based on the evidence above and the founder's Saudi delivery experience.

Spreadsheets and disconnected systems for finance, inventory and contracts
ZATCA e-invoicing integration deadlines for smaller taxpayers
Legacy SAP ECC moving to S/4HANA and RISE with SAP
Manual, repetitive back-office work that AI and RPA can remove
Poor management reporting and slow month-end closing

Market-size figures differ by publisher (e.g. Precedence Research, Saudi ERP (Apr 2026) estimates USD 472M for 2025). Treat them as directional.

03 · Focus industries

SAP & Odoo: three industries we know deeply

Real estate

• Property & lease contracts
• Collections & installments
• Finance & procurement
• Project cost control

Our assumption Giga-projects and housing growth drive developers and property managers to formalise systems.

Retail

• Inventory & purchasing
• Multi-branch POS & sales
• Customer management
• Daily reporting

Our assumption Multi-branch retailers face e-invoicing rules and need one view of stock and sales.

Manufacturing

• Production planning
• Materials & inventory
• Product costing
• Operational reporting

Our assumption Industrial localisation programmes push factories toward integrated ERP and costing.

The founder has led SAP programmes in all three sectors, including SAP RE-FX for real estate, S/4HANA in manufacturing, and retail operations. Yusuf Baiomy profile (checked Oct 2026)

03b · Real estate

Real estate investment business models

Real Estate Investment

Funds

Private REITs (unlisted)

REITs (listed)

Brokerage

Revenue share

Development

Mortgage

Timeshare

Vacation club

Funds

Makes money: Management & performance fees on AUM

What we offer: Fund accounting, NAV, investor portal & reporting

Brokerage

Makes money: Commission on sales & leasing deals

What we offer: CRM, listings, lead routing, commission calculation

Revenue share

Makes money: Share of rent or sales with landowners / partners

What we offer: Contract terms, automated settlements, partner statements

Development

Makes money: Margin on off-plan and completed unit sales

What we offer: Project cost control, procurement, sales & handover

Mortgage

Makes money: Financing margin and servicing fees

What we offer: Loan origination, scoring with AI, servicing & collections

Timeshare

Makes money: Sale of fixed weeks + annual maintenance fees

What we offer: Week inventory, owner booking, maintenance billing

Vacation club

Makes money: Points/membership sales + renewals & dues

What we offer: Points ledger, member app, renewals, resort exchange

Regulators for context: CMA (funds/REITs), REGA (brokerage, timeshare), SAMA (mortgage).

04 · Services

Three service lines, one partner for the full journey

SAP

Mid-to-large enterprises

Assessments & roadmaps
S/4HANA / RISE implementation
ECC migration
Integration (BTP, APIs)
Optimisation & support

Odoo

SMEs & growing groups

Implementation (v18)
Customisation
ZATCA e-invoicing integration
Training
Support plans

AI, agents & RPA

Any industry

Custom AI apps & agents
Document processing (OCR)
Finance, HR & sales automation
Customer-service assistants
Automated reporting

How they connect: ERP projects create clean data and processes; AI and automation then sit on top — and every go-live becomes a recurring support contract.

05 · Founder & REC

Proven enterprise delivery, already AI-native

Yusuf Baiomy

Founder, REC Holding Group · CTO

• 20+ years in enterprise technology (since 2002), 11+ at CTO / IT Director level
• SAP ERP rollout across 86 companies at Amer Group
• Director of IT at ARASCO and Shaker in Riyadh; SAR 40M+ budgets
• S/4HANA, RISE with SAP, RE-FX, Odoo v18, AI agents & OCR

REC Holding Group

AI-first consulting: SAP, enterprise architecture, intelligent automation and data — with a 20-person team and partner network.

Yusuf Baiomy profile (checked Oct 2026)REC Holding Group (checked Oct 2026)

OCL expense automation

Automated capture and approval of expense claims.

Status: [to confirm]

ETA invoice automation

Automated e-invoice submission to Egypt's Tax Authority (ETA).

Status: [to confirm]

Hayat sales cockpit

Sales performance dashboard for management.

Status: [to confirm]

MenuMotion

REC-developed product. [Description to confirm]

Status: [to confirm]

Project descriptions and development status were not available on the public websites — please confirm before sharing.

06 · Customers

Who buys, who decides, and how we reach them

Segment	What they buy	Decision-maker
Mid-size family groups (Jeddah)	SAP or Odoo replacement, group reporting	Owner / CEO, CFO
Growing SMEs, SAR 375K+ revenue	Odoo + ZATCA e-invoicing	Owner, finance manager
Developers & property managers	Contracts, collections, project cost	CEO, CFO, projects director
Manufacturers	Production & costing on SAP/Odoo	GM, CFO, operations head
Any company with manual processes	AI agents, OCR, RPA	CFO, HR / sales heads, CIO

Saudi business majlis with Arabic coffee — Business in Saudi starts in the majlis — trust first, then the contract

Why choose us

• Senior founder leads every project — no junior hand-off
• SAP and Odoo under one roof: we recommend the right fit
• AI-accelerated delivery for faster, cheaper projects
• Local trust through the Jeddah partner

Our assumption

STEP 1 · Months 1–3

Partner introductions in Jeddah; 10–15 free assessment meetings

STEP 2 · Months 4–6

First Odoo & AI wins as reference cases; seminars with chambers of commerce

STEP 3 · Months 7–12

First SAP deal; Riyadh pipeline through founder's network

STEP 4 · Year 2

Riyadh & Eastern Province; SAP / Odoo partner programmes

07 · Pricing

How we charge and where revenue comes from

Our assumption

Service	Model	Avg contract	Duration	Delivery cost	Support / yr
SAP	Fixed-fee phases or day rate	SAR 1.20M	6 mo	60%	15% of contract
Odoo	Fixed-price packages	SAR 250K	3 mo	50%	18% of contract
AI & RPA	Build fee + monthly subscription	SAR 150K	2 mo	40%	20% of contract

1 · Project fees

Assessments, implementations and builds. 20% invoiced at signing, the rest as delivered.

2 · Recurring support

Annual support starts after go-live and compounds as the client base grows.

3 · AI subscriptions

Hosted agents and automations billed monthly — modelled inside support revenue.

Illustrative planning assumptions, not guaranteed results or verified market rates. SAR, excluding VAT, Zakat/income tax, software licence resale and financing costs.

08 · Costs & operating model

A lean core team, delivery scaled with contractors

Fixed monthly cost	SAR / month
Founder salary (MD & technology lead)	45,000
Partner compensationTo be agreed	0
Non-delivery staff (admin, presales)	30,000
Marketing & events	15,000
Overhead (office, licences, insurance, admin)	25,000
Total fixed	115,000
Sales commission	5% of revenue

One-off startup costs: SAR 250K

Company formation & MISA/CR licensing, legal, office set-up, laptops, branding, website and initial partner certifications.

Operating model

• Delivery consultants & contractors are paid per project → in direct cost only
• REC's team and partner network provide offshore capacity
• Hire permanent consultants once utilisation is proven

Illustrative planning assumptions, not guaranteed results or verified market rates. SAR, excluding VAT, Zakat/income tax, software licence resale and financing costs.

09 · Forecast

Monthly revenue by service — year 1

Scenario	Y1 revenue	Y1 profit	Y2 revenue	Y2 profit
Conservative	3.35M	61K	7.17M	1.66M
Base	6.20M	1.29M	13.28M	4.26M
Growth	9.11M	2.54M	19.51M	6.91M

Profit = operating profit before tax. Conservative: 60% volume, 90% price, +1 month payment delay. Growth: 140% volume, 105% price.

SAR thousands	M1	M2	M3	M4	M5	M6	M7	M8	M9	M10	M11	M12	Year 1	Year 2
SAP revenue	0	0	0	67	133	200	267	333	400	400	400	400	2,600	5,750
Odoo revenue	28	56	83	111	139	167	194	222	250	250	250	250	2,000	3,458
AI & RPA revenue	25	50	50	75	100	100	125	150	150	175	200	200	1,400	2,400
Support revenue	0	0	1	3	5	8	12	16	21	33	44	56	198	1,667
Total revenue	53	106	134	256	377	475	598	722	821	858	894	906	6,198	13,275
Direct delivery cost	-24	-48	-62	-127	-192	-247	-313	-379	-436	-451	-467	-473	-3,219	-6,973
Gross profit	29	58	72	129	185	227	285	343	386	406	427	433	2,979	6,303
Operating costs	-118	-120	-122	-128	-134	-139	-145	-151	-156	-158	-160	-160	-1,690	-2,044
Operating profit	-89	-62	-50	1	51	89	140	191	230	248	267	273	1,289	4,259
Cash collected	0	0	69	111	134	338	436	515	641	741	821	863	4,669	12,736
Cash balance (end)	-392	-560	-674	-818	-1,010	-1,057	-1,079	-1,095	-1,046	-914	-720	-490	-490	3,229

Illustrative planning assumptions, not guaranteed results or verified market rates. SAR, excluding VAT, Zakat/income tax, software licence resale and financing costs.

10 · Profit, cash & funding

When we break even, and how much cash we need

SAR 1.33M

Funding required (startup + working capital + buffer)

SAR 845K

Working capital to cover payment delays

SAR 267K

Break-even revenue per month

Month 4

First profitable month

Month 15

Cash payback (cumulative cash back to zero)

SAR 5.55M

2-year operating profit before tax

Cash balance starts at minus startup costs and includes customer payment delays. Funding required = deepest cash deficit (month 8) plus a safety buffer of fixed costs. Break-even uses year-1 blended gross margin (48%) less commission.

Illustrative planning assumptions, not guaranteed results or verified market rates. SAR, excluding VAT, Zakat/income tax, software licence resale and financing costs.

11 · Partnership

Clear roles, and a practical first 90 days

Yusuf — Managing & technology lead

• Runs the company day to day
• Solution design, proposals & pricing
• Delivery quality, team & contractors
• Builds AI products and accelerators

Saudi partners shaking hands overlooking Jeddah — A partnership built on trust and relationships

Jeddah partner — Partnerships & growth

• Opens doors to owners and decision-makers
• Strategic partnerships & alliances
• Local market insight and relationships
• Supports negotiation and collections

Days 1–30

• Agree name, ownership & funding
• Start company formation
• Build target list of 50 Jeddah companies

Days 31–60

• 15 assessment meetings
• Odoo & AI demo packages ready
• Contractor bench confirmed

Days 61–90

• First 2 signed projects
• First case study
• Riyadh SAP pipeline opened

12 · Recommendation

Launch lean from Jeddah, prove it in 6 months, then scale

Recommended launch plan

1. Lead with Odoo + e-invoicing and AI automation — short sales cycles, fast cash
2. Use those wins to land the first SAP assessment
3. Reserve about SAR 1.33M in funding (base case)
4. Review the forecast monthly against real pipeline

Decisions we need to make together

Company name and legal structure
Ownership split and partner compensation
Initial investment and who funds it
SAP / Odoo partner programme route
First 20 target customers in Jeddah
Launch date

All financial figures are illustrative planning assumptions in SAR, excluding VAT.